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Alexis Interactive G2 Strategy Group

 

Rock City Gardens, just north of Vero Beach, is the only retail garden nursery in the region growing plants and flowers right on site. Their horticulture experts design, install and maintain beautiful landscape and hardscape designs for residential and commercial customers.


Client List
Alpine Mechanical Services
Beachlen Development
The Brook Women's Hope Center
Brooks Family Business
CAAL
Children's Home Society
Croom Construction Company
DAE Capital
DAE Unversity
DAE Flight Academy
ERAU
John's Island Club
Kimley-Horn and Associates
The Laughing Dog Gallery
Miller's Fine Decorative Hardware
OcuCue
Planned Parenthood of Northern NJ
PointOS
Precision Painting & Waterproofing
Rock City Gardens
Whitehall Professional Property Management


 

pointos brochure

pointos brochure

pointos brochure

pointos brochure

 

 

Challenge :: This 30-year company asked us to help them grow brand loyalty for Rock City Gardens, reach new audiences, and dispel confusion in the marketplace.

Solution :: We first wrote the marketing blueprint, outlining brand equity, geographic reach, marketing analysis, and methodology. Our new tagline: "Seven acres of inspiration" immediately conveys the size and scope of the retail nursery - a fact few people understood. A multi-channel advertising campaign, new website and grassroots marketing engagements focus on unique inspirations for garden and outdoor living spaces.

Results :: Within the first nine months, they experienced a significant sales increase and gained new customers, some of who were formerly unaware that Rock City Gardens existed. In the client's own words: "We're growing in the right direction!"

Visit :: RockCityGardens.com