The Alexis Agency logo

Alexis Interactive G2 Strategy Group


PointOS is a dynamic point-of-sale software program that brings the hospitality industry an affordable solution. The company was founded by hospitality veterans with the vision of providing a full-featured and easy-to-use system for the niche industry at an affordable price point without sacrificing the needed functionality and support.

Client List
Alpine Mechanical Services
Beachlen Development
The Brook Women's Hope Center
Brooks Family Business
Children's Home Society
Croom Construction Company
DAE Capital
DAE Unversity
DAE Flight Academy
John's Island Club
Kimley-Horn and Associates
The Laughing Dog Gallery
Miller's Fine Decorative Hardware
Planned Parenthood of Northern NJ
Precision Painting & Waterproofing
Rock City Gardens
Whitehall Professional Property Management


pointos brochure

pointos poster

pointos flyer



Challenge :: Create greater brand awareness in a competitive market by highlighting the software provider’s “Points of Pride,” which include: affordable point of entry for hospitality establishments, customer service focused approach with free 24/7 technical support and upgrades, customized entertainment and client recognition applications, hospitality niche specific inventory controls, and a multi-location polling feature that allows for real time access to records from any location, any time.

Solution :: Use a new tag line: “Get to the Point!” on all marketing materials to quickly illustrate the PointOS advantage.

Results :: Utilizing an integrated marketing approach, The Alexis Agency increased market awareness of PointOS via new marketing materials, a strategic business plan and media kit for successful entry into one of the world’s largest distribution networks. In addition, we earned valuable coverage in national, regional and local media.